Posted by Offer Tsuriel on November 2, 2009
E-mail marketing
Effective e-mail marketing shares much in common with effective direct e-mail copy. We suggest you use the mnemonic ‘CRITICAl: as a checklist for e-mail marketing success factors. CRITICAL is a checklist of questions to ask about your e-mail campaigns (Chaffey, 2006). It stands for:
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Posted by Offer Tsuriel on November 1, 2009
Online marketers also need to be selective in choosing the right forms of affiliate marketingnot all may be desirable. These are the options of affiliate marketing models for you to consider.
- Aggregators -These are the big comparison sites like Kelkoo, Shopzilla and MoneySupermarket. These aren’t strictly affiliates since most charge per click, but Coogle Product Search (formerly Froogle) is a free option and you should definitely consider creating a product feed for some of these comparison sites. WAIT! There is more to read… read on »
