Checklist for excelence in web typography

Posted by Offer Tsuriel on October 26, 2009

1. Never use underline in body text as a reader will think it’s a hyperlink.
2. Avoid extensive use of italics as it is difficult to read on screen, but they can add variety.
3. Agree a standard for capitalization of headlines and link text. Generally, sentence case: ‘A.mazing new product released’ is best since it is most scannable. Title case ‘A.mazing New Product Released’ and all caps is ugly (and more difficult for readers to scan) . However, all caps can be attention grabbing if selectively used.
   WAIT! There is more to read… read on »

Website’s typography do’s and don’ts

Posted by Offer Tsuriel on

Here is an example of some general traps to avoid when using fonts.

The XYZ Company offer you the opportunity to take part in our online competition exclusively for customers who have made several purchases over the last year.

E-consultancy (2007) recommends these approaches to typography best practice.

1. WAIT! There is more to read… read on »